The 60s' & 70s' saw that the milk revolution had become a necessity to provide the masses a good source of protein, fat and mineral - vitamin nutrition. The focus was also to primarily ensure supplementary source of income to the farmers in agriculture through Animal Husbandry programmes thus improving their livehood and rural economy in general.
Thus a scientific approach was sought to redefine the traditional Animal Husbandry activities by adopting modern measures in cross breading, architecture of housing animals and birds, feeding practices, medicament for diease treatment, hygenic collection systems and finally procuring of the produce for better value addition and compatibility for usage.
This gave the necessity to provide Balanced Compounded Feed to the animals to ensure higher levels of productivity and yields of milk, meat, wool, etc.
To provide/supply quality, cost effective constantly improved Animal Feed comprising Cattle, Poultry, Pig, Horse and Sheep Feed, etc. to the farmers. entrepreneurs engaged in the profession.business of Animal raising for varied needs of the society.
The pioneering initiative for manufacturing & marketing of balanced compounded cattle feed was thus initiated by Maharashtra Agro Industries Development Corporation Ltd., (M.A.I.D.C. Ltd) in Maharashtra in the year 1967-68.
The Animal Feed Division started with a Cattle Feed Compounding Factory at Aarey Milk Colony campus in Goregaon, umbai and a Poultry Feed Compounding Factory at M.I.D.C. Industrial Area, in Pimpri - Chinchwad, Pune. The production at these units commenced from June, 1969 and January, 1970 respectively.
The Animal Feeds mainly Cattle Feed and Poultry Feed were named as "SUGRAS" and the production units were redisignated as Sugras Factory, Goregaon (SFG) and Sugras Factroy, Chinchwad (SFC).
The inception year of 1969-70 saw SFG producing 9414 MTS, out of which 9103 MTS was sold ending 31/03/1970. Similarly the SFC produced 656 MTS, out of which 483 MTS was sold out.
During the last 34 years, the important hallmarks are seen to be as follows:
|1970-71||Bagged the prestigious annual contracts of Maharashtra State Farming Corporation for Cattle Feed & Haffkine Institute for Horse Feed.|
|1974-75||Production started at small Feed Mixing Plants in Aurangabad, Nanded & Nagpur districts to develop the markets in Vidarbha & Marathwada.|
|1977-78||The Aurangabad plant shifted to Nagpur for consolidation.|
|1979-80||Exports of 1500 MTS Animal Feeds to Kuwait valued at Rs 18.26 lacs.|
|1981-82||Peak production of 49,244 MTS and peak sales of 50,021 MTS.|
|1983-84||SFG closed due to low production volumes (9375 MTS). The units through the Operation Flood Scheme under the package programme started cropping up in most of the districts and particularly in western Maharashtra. The members of Co-op. dairy Societies had mandatory obligations to purchase Feed from such units.|
|2002-03|| Obtained "ISI" Marks License under the "Product Certification Scheme" of Bureau of Indian Standards (B.I.S.) for Grade I & Grade II in accordance with IS 2052:1979 Ration.
Thus MAIDC Ltd is the first manufacturer to get the standard Mark as a part of its efforts to standardize rations in the interest of milk producers guaranteeing quality norms.